Early access for Superhosts: custom Airbnb web addresses

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Early access for Superhosts: custom Airbnb web addresses

Superhosts deserve web addresses that are as unique as their homes and hospitality. And soon, all Superhosts will be able to create a custom web address—an exclusive, easy-to-remember link that will help guests find their specific listings and make it easier to brand and promote their business. That’s right, no more lengthy web addresses that include random numbers and symbols (unless you prefer them, of course).

 

In the next couple of months, we’ll be introducing custom links to Superhosts. Superhosts will receive an email or a dashboard notification with a link to create their personalized web addresses.

Let’s brainstorm some ideas to make your link stand out. First, here’s what the new format will look like:

  • airbnb.com/h/[your custom name]

Some web address examples:

  • /french-alps-vacation-homes-and-cabins
  • /babu-getaways
  • /helens-homes
  • /private-room-in-barcelona-city-center

 

Things to think about:

  • What makes your space special?
  • Is your space in a unique location?
  • What makes your area or city one-of-a-kind?

 

Tips on making your custom link easier to read:

  • Use lowercase letters
  • Use hyphens, if you wish, but no other symbols or punctuation
  • Keep it short: 100 characters or fewer is ideal
  • Keep it private: don’t include contact information such as last names, email addresses, or phone numbers

 

Other points to keep in mind:

  • Avoid the word “Airbnb” and any trademarks or brand names, unless you own them or are authorized to use them
  • Steer clear of misleading information such as “verified” and “official,” and impersonations of another person, entity, or listing
  • See our policy with more details on what is allowed

 

This feature was designed so Superhosts can create memorable web addresses, put them on business cards and in email signatures, and promote them on social media. In the coming months, all Superhosts will get access to this feature—thank you for providing hospitality as unique as your future web address.

 

*Superhosts are allowed one custom URL per listing. If at some point, you’re no longer a Superhost, you will be able to keep your custom web address. If your listing becomes deactivated, the custom URL is then available for another listing to claim. 

1,400 Replies 1,400
Carol507
Level 2
Los Angeles, CA

Thank you Airbnb for always evolving.

Stig3
Level 2
Thailand

will i aoutomatic be informed when i can make this change in my link adress ??

or how can i do it??

havnt heard anything yet

thks stig

Susan3374
Level 2
Jim Falls, WI

Has any host been able to utilize this feature?  If yes, please advise- thanks!

Mairi6
Level 2
Scotland, United Kingdom

Yes, I have.

i wasn’t notified though. I just looked on my listings and it was there.

Juliana405
Level 2
New York, United States

Brilliant Business initiative- The best form of advertising is WOM!

Colin145
Level 10
Chicago, IL

Is this feature available now? How do we activate it? Thx!

Elaine14
Level 10
Leeds, United Kingdom

Look in your listing Colin.  It should be underneath the title and photos when logged in to edit .  It will say

" Add a Custom Link".

xx


@Colin145 wrote:

Is this feature available now? How do we activate it? Thx!


 

Mary3619
Level 1
Minneapolis, MN

Hi, how do I still create my own web address?  I didn't do it in August

Can you tell me when I am able to create my web address.  I have not received anything further about this

thanks, 

Nichola

 

Deborah511
Level 2
Falmouth, United Kingdom

Hello, I'm not sure if I have missed this but have we had an email from Airbnb yet to invite us to change our web addresses?

Just answered this myself its under the listing as mentioned above.

Marc6578
Level 1
Portland, OR

I haven’t received the email.  What’s going on with this new concept.

Deana4
Level 2
Denver, CO

I can not find the link to the Custom Website Link? Is it being sent via email or app...or do we have a link to find it? Can anyone help me out with this? Thank you!

Juli-and-Jamal0
Level 1
Marrakesh, Morocco

How do I find my link?

Alice926
Level 1
Toronto, Canada

How do I set up a link?

Thanks