Let me take a second to introduce myself: I’m Laura Chambers, and I lead the team at Airbnb that’s dedicated to helping hosts like you succeed. (You might remember me from the most recent Host Q&A.) I’ve been a fan and engaged user of Airbnb for a long time, but since I officially joined the team here in July, one thing has become even more clear to me: It’s the wonderful community of hosts that makes Airbnb so special.
Within the Airbnb hosting community, we’re particularly appreciative of Superhosts. As 2018 draws to a close, we wanted to do something special to celebrate them. So today, I’m thrilled to announce that we’re kicking off an exciting new event for the first time ever: Superhost Week!
Congratulations to those of you who are Superhosts. It’s such a huge achievement. Airbnb’s community is powered by great hospitality and trust, and you exemplify that spirit and excellence. It should be no surprise that Superhosts earn about 22% more on average*—guests really value your hospitality.
This week will be full of celebrations and recognition. Here’s what Superhosts can expect:
If guests are curious and click to learn more, they’ll go to a brand new web page where we’re showcasing Superhosts. This page will help them better understand the Superhost badge icon on your listing, as a symbol of the amazing hospitality you provide.
I hope you enjoy this week of celebration! We’re committed to continually improving the Superhost program, and some changes are already underway. For example, we just introduced new criteria to ensure that hosts who host longer stays have fair access to becoming Superhosts. I’d love to hear your ideas for what we can do to make the program even better. Let me know your suggestions in the comments below. I’ll be checking in throughout the week.
Congratulations again to those of you who are Superhosts. Thanks for everything you do— and happy hosting!
*Based on internal Airbnb data comparing median aggregate revenue earned by Superhosts to other hosts (with 10+ bookings) on the platform worldwide during 2017.