Stephanie_0-1655741472113.png

 

As you know, we recently made the biggest change to Airbnb in a decade. Since the launch, you’ve provided a lot of feedback about the changes, including many requests to bring back your ability to craft your own listing title. 

 

We understand why Hosts are so passionate about your listing title: It’s one of the first things guests read in search results and an opportunity to call out what makes your space unique.

 

So, starting June 30, 2022, your listing titles are returning to guest search results. 

 

Before then, check out our new guidelines for listing titles—and update your title too. Doing so can help your listing stand out in search, set expectations for guests, and create interest in booking your space.

 

Let’s all share our listing titles and help each other find ways to make them shine.

 

Thanks,

Stephanie

88 Replies

Re: Your listing titles are returning to search results

in
Altamont, TN
Level 5

Well, you are going to lose me as well. And sadly, I doubt Airbnb cares or they would have fixed this a long time ago.  No one can find our listings anymore, so the titles being reverted is not relevant.   And if I am forced to quit (very close since NO bookings since roll out) as a superhost for five plus years, over 200 five star reviews, always booked...it won't be pretty.  Sure hope nothing ELSE is done to my listing, since Airbnb has messed with everything I have so far...pricing, location (put me in NYC instead of the mountains of Tennessee), hiding my listing, altering my data graphs and info, cancelling my bookings 'accidently', and on and on. If anything else happens.....

 

Re: Your listing titles are returning to search results

in
Victoria, Australia
Level 10

@Mike-And-Jane0 airs loss. all the best H

Re: Your listing titles are returning to search results

in
Torquay, United Kingdom
Level 10

Think I might join you with cottages.com, disastrous recent bookings!

 

Re: Your listing titles are returning to search results

in
Bridgetown, Australia
Level 3

It was the biggest blunder of Airbnb and sanity has prevailed to reinstate control over our STR listings.

Re: Your listing titles are returning to search results

in
Lymington, United Kingdom
Level 1

So so pleased with this positive change. Allowing us hosts to give a small personal touch to capture the attention of guests. X

Re: Your listing titles are returning to search results

Level 7

Sarcasm? 

Re: Your listing titles are returning to search results

in
Auchenblae, United Kingdom
Level 10

I wish the folks at Airbnb responsible for rolling out the disastrous summer upgrades would just come on here and say ‘we messed up, we really got it wrong, but we’re listening and we’re really, really sorry’ instead of spinning it and trying to make it sound like we should be grateful for getting our listing titles back and associated table scraps. 

Re: Your listing titles are returning to search results

Level 7

Remember the rule of Too Big To Fail - None Ever Goes To Jail and None Getting Fired Ever.

Those "Cool Kids" always have their way ...until next quarterly earnings release LOL

Re: Your listing titles are returning to search results

in
Georgia, United States
Level 10

Good to read, I'm happy they are coming back. Perhaps that will help. Our bookings have dropped off since the update. 

Re: Your listing titles are returning to search results

in
London, United Kingdom
Level 10

@Stephanie 

 

Is it 32 characters including, or excluding spaces? I took it to mean including, but the first example given would then be over this limit...

Re: Your listing titles are returning to search results

in
Lørslev, Denmark
Level 10

I have the same question, I can't find out if its with or without spaces?

Re: Your listing titles are returning to search results

in
England, United Kingdom
Level 10

@Solveig0 It has to be including spaces. It would make no sense otherwise.

Re: Your listing titles are returning to search results

in
London, United Kingdom
Level 10

@Mike-And-Jane0 

 

Well, that's what I assumed also, but then the first example given in the guidelines exceeds 32 words if you include spaces. Hence my confusion. 

 

This really should be specified as it's not going to be obvious to everyone. When I check character count on Word, for example, it gives you the count both with and without spaces.

Re: Your listing titles are returning to search results

in
Rio de Janeiro, Brazil
Level 10

@Huma0 

 

I have tested it by writing the title again on one of my listing.

 

At least with me, It is 50 characters including spaces.

Re: Your listing titles are returning to search results

in
London, United Kingdom
Level 10

@J-Renato0 

 

Thank you. That's useful to know. I assume if the word count for the full title includes spaces then it is the same for the 32 character mobile version...

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