Listing Critique - Deb in Fairview, NC

[Debra699]

Hello,

I am a little over 1 year in as a Superhost, so am pretty green.

I would love any feedback you may have.

Ive been thinking of changing my listing description from a 'storytelling stye' (paragraphs) to more of a bulleted list for scannability and clarity on home details.  Caveat: My property is listed two ways - as a 3bed/3bath and as a 2bed/2bath (with and without basement) 

Links:
2/2 - www.airbnb.com/h/thehollyhaven

3/3 - www.airbnb.com/h/thehollyhaven2

[Marie8425]

I thought your paragraphs for me would be more enticing.   Bullet lists would feel more business like and your space is  so much more than a bullet list.  Maybe use something like chatgpt to update your paragraphs.   It is a really cool free tool, that I have seen others  mention and I like it.

The only suggestion I would make  is rearrange your  cover photo, because your interior beauty  is  not suggested by the exterior.  The living room picture would definitely  make me look.

[Debra699]

Thank you @Marie8425 ! 
As a matter of fact, I used chatgpt to help woith the copy, but sometimes I think it's too "fluffy" 😛

[Marie8425]

@Debra699 I think your fluffy is good felt warm and welcoming.  Your home is beautiful but also warm and welcoming.  I  do mostly single business travelers and I swiped your bullet idea Haha.  Maybe a better ad to be business like not story layout..

[Marie8425]

@Debra699 

Just thought I would say thank you  for your bullet list idea.   Right now Arizona temperatures this week has been 112 degrees.  Even business travelers don't like that haha.  I rent out multiple rooms so I lowered prices to see if that would tempt someone Haha  I was looking today because I lowered prices on 3 rooms.  I had the biggest increase in  views on the listing I changed from paragraphs to bullet lists.

I just put my paragraphs in chatwpt and asked for a bullet list.  Thank you

[Debra699]

NICE!!! 

[Sophia]

Hello @Debra699, your listings are so dreamy 😍 absolutely gorgeous! 

I'd like to invite some of our amazing Hosts to share their feedback on your listing 🏡
@Laura5961, @Bronwyn100, @Greystone0 and @Shelley159 🙏🏽

[Debra699]

THANK YOU!!

Any and all feedback is welcome (not limited to the description).

[Vipinan0]

I have a one room for Airbnb in 3 bedroom apartment and we two occupy the other two rooms. And the common area where a TV is fixed is allowed to the guest also. So far we are happy with the booking .

[Greystone0 · Accepted solution]

Hi @Debra699 - great listings. Really seems like you have an excellent grasp on who your ideal guest is and marketing to that demographic. Here's some general feedback:

- bullets or story telling style - why not incorporate both? Each has it's merits but you could add a bullet list in areas where it makes sense (like under the kitchen description for example). You have a really nice list for local attractions. Personally, I lean toward paragraphs as the rest of how AIRBNB represents info is like a bullet list.

- I have a preference for the lead image on "hollyhaven2" - this exterior looks grander 

- this is a bit odd: "Cabin is pet friendly but only allows dogs." I'd just remove all together, you have info on this in other areas so it isn't necessarily needed.

- your guests really seem to be delighted by your extra touches so I might highlight that even more in your description (with a bullet list maybe).

- your reviews - you can consider responding to your reviews with insight into your amenities - for example: "Amazing place and location! Absolutely would stay again. House is clean and beautiful, location is perfect. Debra’s little extras make you feel right at home." You could say: "Thanks for this review (blah blah).  So glad you enjoyed the extras, we just added "blah blah". Or "our 'blah blah' are a guest favorite" or "the blah blah are a big hit and I use every time when we are there too". I use my response to guest reviews as a way to speak to future guests thinking about my listing.

Wishing you much success!

[Debra699]

Thank you so much for taking the time to write such detailed feedback 🤗

Im going to begin implementing some of these right now. I especially like the idea of using the comments on reviews as a way to talk to future guests!! 

[Marie8425]

I love your idea of responding  to reviews.  Another great idea I will implement.  We respond to  negative reviews  with  that mindset  and your right respond to positive reviews highlighting my pluses.  

[Shwetank0]

Hello everyone 🤗 

Greetings from India 

[Debra699]

Hello!

[Joelle43]

Hello @Debra699 

When I first started listing on Airbnb I read up a lot on the best way to describe your listing and the general consensus was that guests don't take the time to read our descriptions especially if it reads like a book and to use bullet points or arrows in my case😉 

Guests look at the pictures far more so it's important to include as much information under them to highlight what is included or makes your place special.

So agree completely with @Greystone0 great advice and I let guests know what they can expect/what is provided when they come and stay and it is clearly stated in my descriptive using my arrow system.

All the best

Joëlle