Liincolns_Rock.jpg

Hi everyone,

 

I hope you’re all welcoming in the New Year! It’s that time when everyone talks about a fresh start, and making new resolutions to give up all sorts of unhealthy habits. That got me thinking: I know that some of you have told us about reaching hosting milestones in the past, but do you set yourself hosting goals? 

 

Maybe you find it easier to take things as they come, or maybe something to aim towards keeps you motivated - 90% occupancy over the high season, or three consecutive stays where guests don’t need any extras perhaps.

 

Do you set yourself goals in your hosting journey? If so, what are they?

 

Thanks,

Katie

40 Replies

Re: Do you set yourself hosting goals?

in
Orono, ME
Level 10

That's that cool idea @Katrina79! Will guests be able to buy the artwork? You could print the artist's bio and hang in funky frames next to their work.  

Last time I looked at your profile I think you had half as many reviews and listings. You've been busy!

Re: Do you set yourself hosting goals?

Online Community Manager in
London, United Kingdom
Online Community Manager

This is a fantastic idea @Katrina79 (I suggested something similar recently to one of our members who had mentioned meeting local artisans and getting them involved in the business somehow).

 

I think there would be a good deal of guests keen to have this kind of experience too! As they say, no risk, no reward - it's great that you've had the time to start out with it recently.

 

Please keep us up to date on your progress as I'd love to see the art/craft and read about the artists 😃

 

----------------


Need to get in touch with Support? Read our guide

If you need help with something here on the Community, please take a look at this post.

Re: Do you set yourself hosting goals?

in
Kingston, Jamaica
Level 10

Great idea, @Katrina79 ! 

Re: Do you set yourself hosting goals?

in
England, United Kingdom
Level 10

@Katie Our only target for 2021 is to start hosting again. Perhaps we will be allowed to by March but even that is unlikely I am afraid

Re: Do you set yourself hosting goals?

Online Community Manager in
London, United Kingdom
Online Community Manager

I think this is a very fair target for 2021 @Mike-And-Jane0! Have you had hosting goals or targets to work towards in previous years pre-covid?

----------------


Need to get in touch with Support? Read our guide

If you need help with something here on the Community, please take a look at this post.

Re: Do you set yourself hosting goals?

in
Frederick, MD
Level 10

Yes, we have some goals for 2021. We want to hit a certain nightly price while still keeping high ratings.  I also have some projects I want to do-- expanding the back stoop to a small back porch, planting a pollinator garden, getting quotes for new counters. We just replaced the upstairs bedframe, rug and bedding as well as pots, pans and knife block. First of the year guests get the benefit of brand new stuff!

 

I also started an Instagram for our cottage and am trying to get to 1000 followers by posting every day. So far I am at 135, but I get  a few more each day. There are some other cottages I love spying on in my feed and I do think that we have gotten a few bookings out of it even though its only be a couple of weeks.

 

Re: Do you set yourself hosting goals?

Online Community Manager in
London, United Kingdom
Online Community Manager

They sound like great goals @Laura2592 😊  I've heard a lot of hosts here in the Community say that higher prices can be very beneficial for bookings, and you do a great job hosting so I'm sure it wont affect your ratings. 

 

Do you always make improvements around New Year? 

 

The Insta sounds like a fun side project to feed into the business too - I know there are loads of free tips out there on how to grow your audience organically 👌

----------------


Need to get in touch with Support? Read our guide

If you need help with something here on the Community, please take a look at this post.

Re: Do you set yourself hosting goals?

in
Mount Barker, Australia
Level 10

@Katrina79

Good on you Katrina, the more you can involve your local community, the more successful you will be.

 

When I started short term renting I did meet a bit of resistance from articles in the local newspaper about the problems associated with STR in a community. I do live and host in a small town environment and everything that goes on here gets noticed.

Throughout 2018 I did a straw poll, I asked each guest what they would have spent during the duration of their stay here in my listing in my town of Mt Barker! Some were just overnighters.....a pizza, perhaps a bottle of wine and that was it, maybe $50. Some however spent considerably longer here and their stays ended up with them pouring maybe $1,500 into the community.....and in a couple of instances even more!

The average from the 127 stays I had in 2018 was $285 per stay.....that amounts to $36,195 that Airbnb verified and positively identified guests bought into my local community via my listing.  Multiply that by the 157 Airbnb hosts in my area that means that Airbnb has brought into my community $5.68 million in 2018. 

I presented that evidence at a local council meeting, and it was reported in the local newspaper, and suddenly much of the resistance I had previously felt disappeared. It disappeared to the point where I now have 'Airbnb Welcome Here' window stickers on many of the local traders windows and some even offer a discount for Airbnb guests. 

 

Money talks, and I have turned a negative into a positive and I now feel Airbnb do not have one opponent in this town of 36,000 residents and so we have absolutely no restrictions on our hosting. I have 5 other Airbnb hosts on board, we each help each other out with hosting issues, we get together regularly with local council, make sure we keep our traders on side, and it is a win/win situation.....everyone benefits!

 

My approach may not work in a large city environment, but I think it is worth a try and I strongly recommend other hosts try it!

 

Sell yourself and sell Airbnb and you will be amazed what can happen!

 

Cheers.......Rob

 

@Katie  @Melodie-And-John0  @Laura2592  @Catherine-Powell

Re: Do you set yourself hosting goals?

in
Munnsville, NY
Level 10

@Robin4 ,  Its funny that most nonproblems in life disappear quickly when profits come to light.   We definitely do have a very positive impact on surrounding communities that many hotels and motels don't realize with their guest pools sometimes are more like cesspools.   Airbnb Hosts are far more comunity conscious and conscientious and our mothership rightfully discriminating (in good ways) about the quality of guest we choose to open our doors to.   

 

Big name Cubical Hamster Cage flops houses may host many more bodies but I would bet some serious loot that The Super 8 in Oneida has a verifiably (just read the local police blotter) higher percentage rate of guests that damage their spaces, break their rules, state and federal laws, and have a negative impact on the host community in one way or more than any guests staying at Bearpath Lodging or other local Airbnb hosts,  Stay well Rob, JR

Re: Do you set yourself hosting goals?

Online Community Manager in
London, United Kingdom
Online Community Manager

Wow, you really turned the local opinion around there @Robin4! How did you get into the council meeting? 

----------------


Need to get in touch with Support? Read our guide

If you need help with something here on the Community, please take a look at this post.

Re: Do you set yourself hosting goals?

in
Mount Barker, Australia
Level 10

@Katie 

Getting into the council meeting is the easy part Katie. Councils in Australia are required to hold open meetings to the public, there is a public gallery in council chambers and all meetings will have a few members of the public in attendance, most of them with some interest of their own they wish to put to council.

Through my involvement with Meals on Wheels, I have had a bit to do with the Mayor over the years and both she and I felt what I had to say had some merit. It was fortunate that a journalist from 'The Courier', our local paper was there and also felt my research was worth bringing to the community's attention. 

 

*

 

Publicly, Airbnb is a bit like Fox News, the public only ever get to see one side....the bad side! They get to hear of property damage, party noise, illegal parking and how Airbnb are taking long term rental properties out of the market forcing up rental rates. Airbnb had started to get a bit of a track record when I started hosting in 2016, everyone's reaction was..."I hope we don't get one in our street"!  

But I was having such a great run with lovely guest after lovely guest, no property damage, no parties, I was not taking a long tern rental property out of the market and I needed to let the community know that this was not such a bad thing....lots of good can come from Airbnb. I let the local traders know I was recommending them to all my guests....the good cafes and restaurants, the good wineries, where to get the best supermarket deals ....and they started supporting me with cheap condiments to offer my guests and I ended up getting a few other hosts on side! 

 

It's better to have them with you than against you and Katie I feel very comfortable with where I sit in the local community, I am proud to say I am an STR host.

 

Cheers........Rob

Join the conversation