How did you attract your first booking?

Answered!
Lizzie
Former Community Manager
Former Community Manager
London, United Kingdom

How did you attract your first booking?

Attract your first booking.jpg

 

Hello everyone,

 

Thinking back to when you first joined Airbnb, before you got your first booking.

 

What did you do to make your listing attractive, to entice your first guest to book your home?

 

Did it take you long to welcome your first guest?

 

Thanks,

Lizzie


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1 Best Answer
Andrew395
Level 3
Bali, Indonesia

Well for me, Airbnb was an unexpected event which literally saved my A**

 

Whilst  staying in Singapore for a few nights while waiting for my saxophone to be repaired I was listening to the radio in my hotel room and a short news item sounded talking about Airbnb. I had never heard about Airbnb and it was something which was on my mind on how to rent out my villa in Bali.

 

 It was funny as I had to scramble around to find a pen as the wording Airbnb so new to me, I was worried I may forget, as it happened, I lost the paper and did remember the word Airbnb and the rest is history.

 

 I had no real plan or experience in letting out property to strangers, therefore many mistakes were made and a great rush of ideas ran through my mind during the first year which caused  lots of anxiety as I knew what had to be done to improve matters. I was extremely lucky with the first guest as they wrote a good review but after that the reviews were mediocre but I was thankful to the guests who privately told me where I could improve.

 

 From that day onwards it became an addiction or rather a hobby to make everything wonderful and to make the guests feel happy. In the beginning I papered over the cracks with my personality and friendly approach which made up any shortcomings that were still lingering.

 

 I had a lot of contact with the guests who came to the Villa as I lived next door and it was easy for me to assist them and for me to learn more about what they really want from an Airbnb. I was also lucky  because my wife could make scrumptious food and in the beginning we offered this as an extra service and complimentary breakfast on their first day.

 

After a few years of hosting we finally became a super host which was the goal  as I could see the many benefits of being a super host on the Airbnb platform. Now in my fifth year I have encountered many types of people and rarely do I feel anxious when the new guest arrives. 

 

I now have everything perfect for hosting but still tweak, for example moving furniture around matching different colours and improving the interior to produce a calm relaxing environment. This is something I enjoy and did not realise  I have a little inner talent within this department. I know it can be expensive to update your property but it’s well worth it if you’re in for the long haul. 

 

 I also learnt a few wise things on the way in relation to mixing and socialising with this guests. In the early days I was always happy when the guests would invite me in for a drink as why not this is life and people are fun.  However some guests like to drink far too much which does not mix with my character but on one occasion because the guest was a music fanatic and a professional drummer in his younger days we stayed up late till 3 am swimming naked together in the pool and making music while his wife and daughter trying to sleep. 

 

 It was only when his wife stood outside the bedroom and shouting to the husband that it’s now nearly 4 am and she has not slept all night and would you stop making that noise and come to bed. Well looking back how embarrassing that was for me, I’m not too sure about the husband but for me it was the final time in getting really close to the guests as you need to distance yourself and to act professionally as you never know when it all might go wrong.

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131 Replies 131

Brilliant idea! I just included your MAGIC WORDS on my 3rd Listing.

 

Thank you for sharing your experiences, we are happy and greatful to benchmark such GREAT IDEAS.

Terry311
Level 2
Beaubassin East, Canada

Thanks Ben. I am in eastern Canada and not getting any bookings so I have to change up some things....

 

Terry

Huma0
Level 10
London, United Kingdom

@Lizzie 

 

I always think about my hosting experience as starting in Summer 2016, when I first listed a room in my current house. However, I truly started when I listed my former flat for just five weeks in the Summer of 2012. I wasn't trying to cash in on the London Olympics, like a lot of people who were vacating their homes for this specific purpose. I had a brief gap between the previous tenants moving out and the sale of the flat and the estate agent had let me down by messing up the short let that had been arranged to fill it. Everyone was talking about Airbnb at the time because of the Olympics, so I thought I would give it a go.

 

I don't remember much about doing the listing, but I think it was more straightforward then. I do remember having to think about all of the stuff that guests would need that we don't normally supply to long-term renters in the UK, such as bedlinens, towels, crockery, cutlery, glasses, pots and pans etc. I put in some stuff I already had here in my house and bought the rest from IKEA's cheapest ranges!

 

Whatever I did, it seemed to work, as the flat got booked pretty much straight away and I only got 5 star reviews. Once the guests were checked in, I really don't remember doing very much! How times have changed.

 

Listing a room in my house was slightly more complicated but, again, I did the listing quite quickly, went to bed and woke up to a bunch of enquiries and booking requests and even an Instant Booking when I hadn't enabled that feature! In addition, Smart Pricing had slashed the room rate in half overnight. That taught me to be much more 'on it' about managing the listing and double and triple checking everything. I've been tweaking it ever since as I've learnt more about hosting.

Lizzie
Former Community Manager
Former Community Manager
London, United Kingdom

Aw hosting during the Olympics is a good time to start, @Huma0 ! I have to say I really enjoyed the Olympics being in London. Did you watch any of the events?

 

With your home now and listing private rooms, did you start with just one and increase it? 


--------------------


Thank you for the last 7 years, find out more in my Personal Update.


Looking to contact our Support Team, for details...take a look at the Community Help Guides.

Huma0
Level 10
London, United Kingdom

@Lizzie 

 

I'm not one for watching sports (except tennis) really. I do remember though that I had just started working for a magazine and we had an incredible party during the Olympics on a 10 tier cruise ship moored in St Katherine's Dock, I think it was, and the weather was amazing.

 

With my current house, I started with one room just for a couple of weeks in between housemates. Shortly after, another room became vacant, so I decided to list it on Airbnb rather than try to find a new housemate (the one who had just left was a total psycho!). My first guest in that room was long-term (3.5 months) so that was an easy transition from housemate to guests. He immediately became a friend and has been back to visit.

 

So, it was only from Christmas 2016 that I started hosting short-term guess on a regular basis.

Take a father who is leaving again.

 

And now take a daughter who feels like ET, the Extra-Terrestrial, lost and alone on planet Earth, a dramatically old-fashioned girl (she can't dance, unpretty, not rich, and joy of joys, a bit depressed) who for the first time rents a room of a perpetually departing parent to passing tourists.

 

Short but necessary flashback. It's a Tuesday evening. Catastrophic ad. The shortest in the history of humanity. Photographs of rare ugliness. Non-existent house rules. Price so high you’re embarassed to say. Those are all things that should be reported in the “Handbook of what not to do when you publish your first ad on AIRBNB".

 

But destiny is kind to that girl. She sits still for hours, with her heart rate set to zero. She can't believe her room is really online.

 

The traveling parent of the unpretty girl is greeted with the strumming of harps and the blasts of trumpets among the gods of Olympus: he becomes, without his knowledge, a host, a mythological figure, bringer of light and chaos with a henchman (co-host) ready and willing to do his bidding.

 

The girl who can't dance just has to wait patiently for the day when a rich dupe would take the bait.

 

This is now where one of the most eccentric living beings who has ever touched foot on earth comes in, a guy named Grigoris who miraculously, two days later, books that room.

 

The freaky girl, texting with that guy online just keeps sending her messages (and to think her mother had warned her “Don’t accept sweets from strangers” ...), who later turned out to be a gorgeous greek boy, a Sandokan kind of guy with a pilgrim stick and a small ax in the backpack, I was saying, the freaky girl confirms her five o’clock reservation. State of pure, unprejudiced amazement. Butterflies in her stomach.

 

And now make sure the greek boy meets the akward girl  on a rainy day in Milan.

 

Let those two get to know each other better, by the fireplace with toast and tea and cakes. Their cares, their looks, their words.

 

Now make them travel together, being involved in each other’s personal lives, up to Cape North, in Greece and then in Alicante, at Grigoris’ sister’s house (a mythological host, too!).

 

The construction of a picaresque friendship triggered by AIRBNB, an unlikely, crazy and strange friendship like all friendships, bouncing from one point to another of the five continents.

 

The combination of grim melancoly and insecurity becomes a faded memory. Then, without knocking, self-confidence breaks in, destroying everything like a lava flow.

 

When we see the reality of what can happen when we open the doors of our house or, rather, I should say, when we open ourselves to the world. Now that freaky girl can say for sure: if she didn’t rent her room on AIRBNB, she would have missed all this. After all, this is a miracle of hosting, is it not?

 

Alan475
Level 3
Angaston, Australia

Our 1st booking was within an hour of setting the listing up!

 

Just clicked to make the listing live and decided to check it as a guest, and couldn’t find it anywhere! Thought the listing might take a while to upload. So walked away, checked emails about an hour later. “Your kidding me” 1st booking for 3 people x 8 days for the following day. Then it was a mad rush to get everything in order.

Within the 1st week we had 5 bookings over 2 months.

Personally we don’t book with Air bnb due to all the extra charges involved, cleaning and the booking fees etc. 

Had the listing on another well known booking site for the previous 3 weeks - same price - let alone cheaper for the Guest - Haven’t received a booking!  Yes something is wrong - found it to be the maps / search location of our property it’s 40 kms out, can’t do anything to change it! - So looks like its no point listing with them!

Lizzie
Former Community Manager
Former Community Manager
London, United Kingdom

Wow, that sounds pretty busy @Alan475, but you made it through ok. 🙂 

 

How was your first booking?

 

It's interesting to hear why you don't book as a guest on Airbnb. With this in mind, things like cleaning fee did you add one on to your listing?


--------------------


Thank you for the last 7 years, find out more in my Personal Update.


Looking to contact our Support Team, for details...take a look at the Community Help Guides.

Veronica584
Level 2
Minehead, United Kingdom

This was my experience - listed for the first time ever last week, and even before I had finished, bookings came in within minutes! Later found that my first 5 were all set at the wrong price, because I hadn't understood things like custom pricing, IB etc, and hadn't had time to test what my listing even looked like before IB got those bookings in. All a bit scary.

 

My first two got an amazing bargain, that's for sure! Now that I've turned IB off, as I need to feel more confident with it, I'm assuming my listing won't be so prominent or promoted? Still, as an anxious newbie, I'm happy to run hosting as an experiment for a few weeks. I do use Airbnb myself, and have to say that my idea of 'sparkling clean' isn't always the same as guests who reviewed some places before me! (hint: sink/basin plugholes; mattress stains.....) My cottage had better be reviewed as sparkling, sparkling, sparkling is all I'm saying! 

Helen427
Level 10
Auckland, New Zealand

@Lizzie @Alan475 @Huma0 @Alexandra316 @Ben551 My first booking was just after I listed, a delightful young university student who had been renting nearby, been away for her summer vacation only to find her room had been let to someone else and she had no where else to stay.

 

It opens one's eyes to who is in need of accomodation, the hidden homeless of society that we don't hear about.

 

Since then I've had other guests who were in similar situations who have been appreciative to have somewhere safe to stay

Ben551
Level 10
Wellington, New Zealand

That’s a lovely story @Helen427 . In Wellington we know all too well the plight of returning students each year... there seems to be less and less choices for them each year.

Helen427
Level 10
Auckland, New Zealand

@Lizzie @Lisa1831 @Trine14 @Danielle681 @Stephanie@Alan @Ben

 

Creating an awareness amongst university students and the wider community that Airbnb do have longer term rooms / accomodation is an area we all need to work on.

 

I'm only to aware some university students and those who are renting in genreal do use Airbnb.

 

It's nonsense that homes listed on Airbnb have taken away rentals for those in need as there's plenty of various terms of rentals available for all.

 

Airbnb is definitely not only about short term rentals as the Spin Doctor Academics who do such research would have us believe.

 

Maybe Admin can place an emphasis on some of these facts to balance things out & pacify the naysayers!

 

Airbnb is simply another internet platform.

 

Incidentally @Ben, has there been any sign of outrage that TradeMe has since been sold to "off shore" owners?

Have't herad peep about that no longer been NZ owned!

 

All the best

Huma0
Level 10
London, United Kingdom

@Helen427 

 

I've never had a guest in quite that situation, but with accommodation so hard to find and so expensive in London, I am sure there are many of them out there.

 

My current long-term guest is an overseas student doing a masters degree here. She does go back to China during some, but not all, of the holidays. However, unusually she has chosen to use Airbnb rather than a normal rental for her two years here. She stays in one for a few months and then another for a few months. I am her last stop. The reason she gave me is that she wanted to try living in different parts of London. I wonder if there are many others out there like her. I would think it's a pretty expensive way of doing things, once Airbnb fees are factored in.

Nutth0
Host Advisory Board Member
Chiang Mai, Thailand

@Lizzie  In my experience, The first 3 guest is very important as they may make you continued host or stop it. I did lower my price a bit but not much and try my best to write all the detail about my house and myself. It took me for a week to get booked but I got a really great guest. 

 

My first 3 guests, even now a day we still message each other to say hello and update our life. When I have a problem I can still ask their help.  

Ben551
Level 10
Wellington, New Zealand

How amazing @Nutth0 that’s so nice.