Hi Hanneeke,
Your listing has the potential to become an outstanding place to stay.
I would recommend to change the listing name to something that standout about your property . For example, my property name is Tropical Oasis because it’s located in the Caribbean and the property has lots of tropical plants. Also, the description of the place under the name is very important, You may put something like “Cozy studio with a stunning view and a private pool”.
You may want to invest a little bit in the decoration, specifically the colors of the bedding, thrown blankets, thrown pillows and bathroom rugs. I would change those to bright colors, since most of the furniture and flooring are dark. If you are worried about using white colors , you could make a combination between light beige/cream and light grey. No need to put thrown blankets on the chairs, I would only put one in the couch and one half folded on the bed. The idea is to bring up some brightness to your place.
Do you offer any amenities? Provide at least bath towels, hand towels and wash towels for two guests. Coffee and creamer, toilet paper, paper towels. I even go the extra mile and provide Q-tips and cotton balls. Do you have soap (shower gel), shampoo and conditioner dispenser in the shower? That’s a great amenity and won’t cost you too much. Also make sure the kitchen is fully stocked with the necessary utensils, pots and pans, silverware, etc. If you have the space available use a small area has the coffee station.
Make your outdoor space inviting, add a couple of lounge chairs and a small table with two chairs for people to enjoy their coffee or a meal outside.
Take pictures of every single area in the studio. You may also add pictures of the near attractions, restaurants, etc. I’ve never use a professional photographer but I made sure my photos are clear, inviting, and show every space of my property even different angles.
The listing price has to be competitive to the other listings around your area. Since you are new and have only one review, you may need to lower your price even more than the other listings around your area at least until you begin getting bookings and more reviews.
The reviews are one if not the most important thing about a listing. To keep good reviews make sure your place is always spotless. Send a thank you message to every booking. Create a guidebook and share with your guests. Send a welcome message with check in instructions the day of check in. Check on your guests the day after check in to see how are they doing and let them know you are available at anytime, in case they need anything. If there are any events or activities in the area during their stay, share those with your guests . The night before check out provided check out instructions, if any. Thanks the guests again for choosing your place and let them know that you hope they had a great time and hope to have them visiting again in the future. I always offer 10% discount to return guests.
Marketing is also important for the Airbnb algorithm. Create a page of your property in Social Media (FB, Instagram, etc.) and ad posts, perhaps once a week, with the link to your Airbnb listing. Ask your family and friends to share the posts with others. You may also join Airbnb listings groups in Social Media at least in your town, city, etc. Use those groups to share your posts about your listings.
I hope you find some of these tips useful and your bookings increase!
Best luck!!
