How do I get more reservation

Answered!
Priyanka88
Level 1
Kolkata, India

How do I get more reservation

Lately I have been receiving very less booking through airbnb 

Top Answer
Oksana127
Level 10
Riga, Latvia

@Priyanka88 

To improve your Airbnb bookings, consider these strategies based on best practices in the field of hospitality marketing:

  • Photos: Your images are the first impression for potential guests. Hire a professional photographer if possible, and ensure your photos are bright, high-resolution, and showcase the best features of your property. Highlight amenities like cleanliness, spaciousness, or any unique decor.
  • Captivating Titles & Descriptions: Make sure your titles and descriptions are catchy, yet informative. Include the unique selling points of your property such as proximity to popular tourist spots, amenities like Wi-Fi, a comfortable workspace, or any cultural aspects of Kolkata.
  • Local Insights: Provide insider tips on nearby attractions, restaurants, or hidden gems in Kolkata to create more appeal.
  • Dynamic Pricing: Use Airbnb’s dynamic pricing tool to adjust your prices according to demand, seasonality, and local events. Research similar listings in your area to ensure your pricing is competitive.
  • Discounts: Offer early bird discounts, last-minute deals, or long-stay discounts to encourage more bookings. Special promotions for first-time guests can also attract new customers.
  • Enhance Guest Experience: Personalized communication and quick responses to guest inquiries can significantly boost satisfaction and reviews. Make sure to provide small touches like welcome snacks or guidebooks.
  • Encourage Reviews: After a guest's stay, kindly request a review. Positive reviews increase trust and attract more guests. Promptly address any negative feedback and show that you're improving the guest experience based on suggestions.
  • Update Your Calendar Frequently: Airbnb gives higher priority to active hosts. Even if you don’t have any upcoming bookings, regularly updating your calendar can boost your listing in search results.
  • Instant Book: If possible, turn on the "Instant Book" feature, as it can increase visibility and make your listing more appealing to spontaneous travelers.
  • Superhost Status: As you already have Superhost status, continue providing excellent service to maintain it. Promote this status on your listing to build credibility.
  • Target Domestic Tourists: Since international travel has been impacted in recent years, focus on attracting local or domestic tourists. Highlight safety, cleanliness, and your property’s convenience for local travelers.
  • Cater to Remote Workers: If your property is suitable for work-from-home travelers, promote a strong Wi-Fi connection, comfortable workspaces, and peaceful surroundings to attract digital nomads.
  • Create Unique Experiences: Offer themed stays or events such as a “Bengal Culture Weekend” or “Kolkata Food Tour Stay” to make your property stand out.
  • Partner with Local Businesses: Collaborate with nearby restaurants, cafes, or tour operators to offer exclusive deals for your guests, creating an added incentive to book.

By combining these marketing and hospitality strategies, you can boost your booking rate and stand out in a competitive market.

View Top Answer in original post

5 Replies 5
Lay-Tin0
Level 1
Malacca, Malaysia

I am facing the same issue!  Hope to find out the reason(s) too 😅

Oksana127
Level 10
Riga, Latvia

@Priyanka88 

To improve your Airbnb bookings, consider these strategies based on best practices in the field of hospitality marketing:

  • Photos: Your images are the first impression for potential guests. Hire a professional photographer if possible, and ensure your photos are bright, high-resolution, and showcase the best features of your property. Highlight amenities like cleanliness, spaciousness, or any unique decor.
  • Captivating Titles & Descriptions: Make sure your titles and descriptions are catchy, yet informative. Include the unique selling points of your property such as proximity to popular tourist spots, amenities like Wi-Fi, a comfortable workspace, or any cultural aspects of Kolkata.
  • Local Insights: Provide insider tips on nearby attractions, restaurants, or hidden gems in Kolkata to create more appeal.
  • Dynamic Pricing: Use Airbnb’s dynamic pricing tool to adjust your prices according to demand, seasonality, and local events. Research similar listings in your area to ensure your pricing is competitive.
  • Discounts: Offer early bird discounts, last-minute deals, or long-stay discounts to encourage more bookings. Special promotions for first-time guests can also attract new customers.
  • Enhance Guest Experience: Personalized communication and quick responses to guest inquiries can significantly boost satisfaction and reviews. Make sure to provide small touches like welcome snacks or guidebooks.
  • Encourage Reviews: After a guest's stay, kindly request a review. Positive reviews increase trust and attract more guests. Promptly address any negative feedback and show that you're improving the guest experience based on suggestions.
  • Update Your Calendar Frequently: Airbnb gives higher priority to active hosts. Even if you don’t have any upcoming bookings, regularly updating your calendar can boost your listing in search results.
  • Instant Book: If possible, turn on the "Instant Book" feature, as it can increase visibility and make your listing more appealing to spontaneous travelers.
  • Superhost Status: As you already have Superhost status, continue providing excellent service to maintain it. Promote this status on your listing to build credibility.
  • Target Domestic Tourists: Since international travel has been impacted in recent years, focus on attracting local or domestic tourists. Highlight safety, cleanliness, and your property’s convenience for local travelers.
  • Cater to Remote Workers: If your property is suitable for work-from-home travelers, promote a strong Wi-Fi connection, comfortable workspaces, and peaceful surroundings to attract digital nomads.
  • Create Unique Experiences: Offer themed stays or events such as a “Bengal Culture Weekend” or “Kolkata Food Tour Stay” to make your property stand out.
  • Partner with Local Businesses: Collaborate with nearby restaurants, cafes, or tour operators to offer exclusive deals for your guests, creating an added incentive to book.

By combining these marketing and hospitality strategies, you can boost your booking rate and stand out in a competitive market.

I agree with @Oksana127 ’s reply, following those tips will surly boost bookings for you !  I also cannot stress enough how important great pics are, showing a bright, airy, clean space is everything 🙂 

Rebecca
Community Manager
Community Manager
Suffolk Coastal District, United Kingdom

Hi @Priyanka88 

It looks like you've received a great reply from @Oksana127. Have you had a chance to read through all the amazing tips shared?

 

 

If you have, it'd be fantastic if you could give the most helpful comments a like 👍 and mark a best answer ☑️. It’s a nice way to show appreciation to those who helped, and it also makes it easier for other Hosts with similar questions to find useful info. 😊

best answer.png

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Rebecca
Community Manager
Community Manager
Suffolk Coastal District, United Kingdom

Hey @Oksana127 @Jennifer3170 @Lay-Tin0

 

I'm tagging @Priyanka88  here to ensure they see your reply. 🤗

 

Just a quick tip: typing "@" followed by the username will tag the member you're responding to. It’s a great way to keep the conversation going smoothly by sending them a notification! 😊

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Please follow the Community Guidelines