@Timothy693 Super nice place Tim! You are doing fabulous with that rating! I wish I was sitting above 4.9 but it will never happen for me...😁
I'm not sure you really need to do anything different. You clearly know what you are doing and been doing this for more years than me.
I've only got 4 thoughts:
1. it could be just the market at the moment. Check other competitor calendar availability.
2. it could be there are some new entrants who have gone cheaper. I had a sudden drop in bookings and i realised there was a new competitor who undercut me by $100/night. I had to temporarily drop my rate but within a few months or so, I put it back to where it was.
3. Make it clear your differentiators in your headline. I think its wasting characters to say 'guest favourite' - most airbnb users don't understand what that means/how it happens anyways vs superhost. So use it differentiate ie you have a hotub, balcony, some type of location advantage? Use the guest reviews to find the key words that you could incorporate into your headline and header paragraph.
4. I'm not convinced kitchens get people in as the cover photo unless the rest of property is older, I actually liked your photo that looked down into the living area. Encapsulates the coziness of the apartment.
As an aside, I've been running a survey for nearly a year that I ask guests to fill in (just a google form) on why they chose my property. I'm trying to build some more insight into what drives their decision making and why. Plus I ask whether additional features that i'm thinking of would influence their choice even more so.
good luck with it all from Australia! would love to visit one day in the winter!
Best, MK
