@Jo-And-Alistair0 IMO looking at occupancy is a silly metric. The part I focus on is expenses vs income. The space has a fixed existence cost, then there are the incremental costs associated with bringing in guests. These can vary WILDLY from property to property.
Then on the income side it really is a supply/demand/amenities equation. Your area might always book weekends at $100/night and weekdays at $25/night. So, only you can do the math and decide if $25/night is a net gain or loss to your particular property. Also, any of us could spend up the amenities we include with our spaces to justify a higher /night cost or to drum up greater demand, but again, only you can decide if what those cost is worth the expense to you.
Your time is worth something, the space is worth something, only you know if what the market is willing to pay matches those numbers.