Carolyn
Nice thoughts, but it looks like the only thing we agree on is one has to go with the flow
From your 30 years of experience, I think you also know that the only experience which counts today is the last 10 years, or more realistically, the last 3 or 4. Airbnb may ultimately be a player in the vacation rental market, and yes, you have to play them just to cover the bases, but today, from my own experience and that of my tech savvy, as well as my not so tech savvy colleagues, they represent the Craigslist-level room renters, trying to break into the vacation rental business, and in both markets managing to fry all sorts of groups along the way. In our home town, we just joined the crowd in a recent town meeting where Airbnb took up half the meeting, with lovers and haters going at each other - just like the last election.
Certainly in our case, where we have a very successful rental program for out condo, we get over 40 guests per year at solid rates 95%+ of which come from the industry giant, Homeaway/VRBO. Homeaway/VRBO has pretty much destroyed the local rental offices in Stowe and elsewhere. Many others have tried to take them on and failed, including last but not least, Tripadvisor, who has all kinds of resoruces to do it.
We got our first one from Airbnb just recently, which in fact was solid, and we booked it. But then we got the 2nd inquiry for New Years - 6 guys. Classic Airbnb. So we quickly turned them down.
That doesn't mean I love Homeaway/VRBO. They have a monopoly position which they have recently abused vs the Homeowners, so it would be great if in fact Airbnb could give them a run for it, which in the end, they might. But they are going to have to fix a lot before they do it.
And the Airbnb and Vermont case is a perfect example. It would be terrific if all rental advertising companies would collect all of our VT taxes for us, and if the Airbnb/VT deal somehow would result in Homeaway/VRBO following suit. But as it stands now the Airbnb/VT deal has been improperly conceived and executed. You obviously do know the market well, as you have picked up that VT only collects 9% of the taxes and not 10%. I would wager that you are one of the very few that have picked that up. While yes, from Vermont's standpoint 9% is far better than the near zero they would have otherwise gotten, how and why they let Airbnb, with all of its technology, not collect the appropriate town taxes as well, is a total mystery. Here are some of the many problems with the deal and how it has been executed.
1. VT obviously did not require Airbnb to collect for the towns that get the 1% taxes.
2. The towns, for the most part, seem unaware of this, but presumably at some point, they might revolt
3. The owners mostly don't know it either. I don't know how you discovered it, but I kow I had to dig for it, because
4. Airbnb does not disclose, on the owners' dashboard, what the owners' guests are actually getting billed by Airbnb. They only display the funds the owner will receive. I had to ask my two recent inquirers what the charge breakout was that Airbnb sent them, to finally learn they were ony getting charged 9%
5. While it would have been a great industry trend-setter if the VT-Airbnb deal had collected ALL the taxes, and later forced Homeaway/VRBO to do the same, as it stand now, the owners have been saved zero time-wise, as we still have to file the monthly tax reports to cover the 1% still due to the town
6. All the 1% towns are currently losing money on this deal. While you and I may be filing those 1% tax filings for our Airbnb revnues, most will not, as the owners generally have no clue, and the towns surely won't be auditing to check. Back in October Airbnb just announced they would henceforth be collecting VT taxes, and then proceeded to go forth collecting only 9% and not disclosing it to the owners
There are other generic Airbnb problems when it comes to competing with Homeaway
1. Airbnb does not allow partial upfront payment with final payment later
2. Airbnb keeps all of the owner's money, no matter when the guest pays, until the guest arrives
3. Airbnb's owner dashboard is in the dark ages when compared to Homeaway/VRBO's owner dashboard
4. From the guests' standpoint, no doubt long time Airbnb customers have no problem with Airbnb's web interface, but for those who have been previously familiar with VRBO/Homeaway, they don't like it either
But yes, all of this is fixable, and may in fact get fixed. One can but hope it does. Airbnb has a lot of momentum and they may in fact eventually get it right. In the meantime, I don't know what you are going to do, but I certainly plan to make sure the top senior officers in our town know what they are missing, as well as inquire with the State revenue people what in the world they were thinking in leaving out the town collection requirment. And who knows. Maybe there is, and has been from the beginning, a plan to get this right. Somehow I doubt it, but maybe.
Meanwhile, yes, we agree. Go with the flow
Brooks