You’ve got a solid start with an Instagram profile for your Airbnb listing in Panama, and it’s great that you’ve found some success, even if it’s all local clients so far. However, paying for followers might not be the best move to attract foreigners. Those paid followers are often bots or inactive accounts that don’t engage, meaning they won’t book your place or boost your visibility on Instagram’s algorithm, which prioritises real interaction over raw numbers. Plus, fake followers hurt your credibility with savvy travelers and won’t target the international audience you want.
To get more foreign reservations, focus on organic growth: post stunning photos of your listing with captions in English (and maybe Spanish), use hashtags like #PanamaTravel or #EcoAirbnb, and share guest stories or upsell perks . Run small, targeted Instagram ads ($20-$50) aimed at travelers in the US, Europe, or wherever you want guests from, geo-targeting beats buying fake followers any day. That’ll draw real foreigners who’ll book, not just locals.
Besides being a host, I’m an AI SEO specialist, I can help you with marketing.