While your location cannot be changed, your description of the location should be ACCURATE and that SHOULD be graded by the guest. Hosts need to be honest in describing their surrounds so that guests know what they are buying into. While I would not choose to book in some wreck of a neighborhood, others just might not care (needs someplace priced accordingly, or close/walking distance to whatever...) but at least tell me what its like - accurately. It should be made very clear to the guest doing the review that it is the accuracy of the description of the location that is being graded, not the location(city, neighborhood, rural) which of course is something the host cannot change.
How? As hosts, you can provide pictures of the neighborhood or street, the realtor's description of neighborhood or part of the city, type (family friendly, trendy, etc), type and name of stores, significant attractions, services and the true distance to them (a block, less one mile, walking distance, etc.). I think some idea of transportation most appropriate for location - city/suburban/rural walking, bus or subway stop distance, need for car, taxi, Uber/Lyft time, distance and cost to areas of interest, local biking, horse trails or distance, etc. I also encourage potential guests that want even more information to use the Google Maps to drill down to walking and street level or use fly-by feature of Google Earth of the approximate location given in the listing. You can sometimes do an image search and get tons more info.
NEVER give the exact address for people that want to 'check out' the property before booking...even asking for it is a violation of AirBnB guest and host safety policy. Of course, there are always unscrupulous people that will scam the booking system to get that information if they really, really want it. But report them!
