How do you adjust pricing during high demand periods?

Dina951
Level 3
Sarajevo, Bosnia and Herzegovina

How do you adjust pricing during high demand periods?

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I always strive to adjust my prices according to demand, but I make sure that the price-quality ratio remains high so that guests continue to rate their experience highly. Balancing demand with quality is key to maintaining satisfaction and positive reviews.

10 Replies 10
Ema3296
Level 8
Sarajevo, Bosnia and Herzegovina

@Dina951 Good strategy. 😊

Hi @Ema3296 

welcome to the community! 😊


Don't forget to mention the Host by typing @ followed by their name so they will know you're replying to them.

 

Warm regards 🌻,

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Ema3296
Level 8
Sarajevo, Bosnia and Herzegovina

Dear @Elisa thank you so much for advice. 😊

Elisa
Community Manager
Community Manager

Hi @Dina951 

thank you for posting this in the community. 😊

 

I am curious, do you use any tools to balance demand and optimize the pricing of your listing?

 

Warm regards🌻,

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Dina951
Level 3
Sarajevo, Bosnia and Herzegovina

Dear @Elisa ,

thanks for the reply. I don't use, do you have any suggestions?

Best regards

Hi @Dina951 😊

This is a great opportunity to ask our Hosts!

 

Or you can take a look at this article in our Resource Centre 👉 Tools and tips to help you price your Room. 

 

Let me know if this helps!

Warm regards🌻,

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Dina951
Level 3
Sarajevo, Bosnia and Herzegovina

Hi @Elisa 

thank you very much, I read it. It's useful.

Best regards ☺️

Hi @Dina951 

I’m glad my link was useful to you! 😊


Feel free to mark my response as the best answer. You can find the button on my comment.

 

Warm regards, 🌻

 

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Robin4
Top Contributor
Mount Barker, Australia

@Dina951 

Hi Dina and Ema,  I do not adjust my price at any time, year round. I have found over the years adjusting your price simply leads to.....pricing issues.

There are a few observations here.

1/......Guests like to know where they stand, we get a number of return guests, they like the stability of our listing and don't want to see a different price every time they check the listing. With stability comes confidence for the guest.

2/......We see many posts here from hosts saying that the algorithm is not displaying their listing price correctly.....and most of them will report the displayed price is less than what it should be.

3/......It is counter productive in terms of effort to charge a higher price at some points in the year to simply give it back at others.

 

I have a full booking calendar there is no need for me to chase special pricing, it just makes more work I don't need.

 

Same with discounts......I do not offer up-front discounts! Discounts are open to abuse....

1/......It encourages bargain hunters, and they never make good guests. Whatever you charge it will never be cheap enough or represent good enough value to a bargain hunter.

2/.....A guest books a 14 night stay for a 20% discount, cancels after 5 nights and gets refunded at the nightly rate they paid, and the host gets stiffed into providing a 5 night stay at a 14 night discount!

 

I do offer discounts but, I offer in the form of a refund at the end of the stay when I can assess what discount might be appropriate. 

The positive part about doing this, guests don't remember you gave them a discount when they booked, but they are thrilled when you offer them some money back at the end of the stay and they will reward you in the review process.

 

I have found the best pricing strategy is to keep it simple, if it ain't broke, don't fix it!

 

Cheers.........Rob.

 

Dina951
Level 3
Sarajevo, Bosnia and Herzegovina

Hi @Robin4 , 

Thank you for the detailed comment, advice, and sharing your experiences. Your insights are truly valuable, and I appreciate the time and effort you've put in. Thanks again!

Best regards from Sarajevo 😊