You can do all the pricing and review. But in my own experience I never cared too much about the price, I set however I feel.
Instead of focusing on what I cannot control, I focused on - what kind of a space do I want to stay ..
I put promotion few days before if dates still free. I try to get 30 days a month. So your place become a rare find also for $$
In the beginning I was trying to look at what other hosts doing, and check on how pricing etc works,. But I did not like to make it like a hotel it's too commercial (if I'm a guest. Also it's my own home I'm just renting a private room) so I decided to create a space that I personally would love to stay, the kind of vibe that I want.
Do the best you can do with your customer service, people who appreciate will always leave a good review. There are always some people will criticise and even break or steal your stuff...but they will have their karma I try not to take it personal.
Another tip is, always stay true with yourself. Put in your personality in the place too. People feel it. Don't take **bleep** and just be honest, no people pleasing. If they disrespect you, don't take it. Give them respect and just enough of attention....
What you need is your top few " excellent review" from some great guests.