This morning, I sent the following email to the CEO and COO of Airbnb. (Their email addresses are not publicly available, so I used the conventions I know airbnb to use generally: firstname@airbnb.com or first.last@airbnb.com.) I encourage those that are interested in seeing this policy changed to do the same:
TO: brian@airbnb.com; brian.chesky@airbnb.com; belinda@airbnb.com
Dear Mr. Chesky and Ms. Johnson,
I hope this message finds you well. We are "superhosts" who rent our beach home to guests on the Rhode Island shore. We felt compelled to write to tell you that your new "essentials" policy will absolutely lower revenue for both Airbnb and its hosts, with little discernible value for guests.
Not all accommodations are the same, and what is "essential" to a particular guest is necessarily highly subjective. If anyone should know this, it is Airbnb. On Airbnb, a person can rent a teepee, a treehouse, a converted airstream; accommodations with no heat, no running water, no bathroom, no electricity, no locks on doors (no doors!). Your new policy, effective July 1, mandates that guests provide towels, bed sheets, soap, toilet paper, and pillows. Without those items, a host is 1) threatened with removal from Airbnb, 2) cannot be included in special "collections" (e.g., family, work).
We and many hosts like us operate in markets where your designated "essentials" are not typical. As is standard in our area, we do not provide towels or bed sheets, yet we maintain a Superhost designation. Why? Because we provide an experience that our guest bargained for. We provide many amenities that are not mentioned in the"essentials" list: washer/dryer, laundry detergent, dryer sheets, dish soap, hand soap, dishwasher detergent, paper towels, "essential" spices for cooking, several bicycles, etc. etc. (We also provide some things you deem "essential": toilet paper, soap and pillows. For the one potential guest who asked about linens, we referred her to two local services that pick up and drop off.)
We live almost 100 miles from our Airbnb property, so we would have to outsource linen service. That would add approximately $175/week to our expenses. Note that the local rental companies and VRBO/Homeaway do not require hosts to provide these amenities. As a result of your policy, there will be three likely outcomes: hosts will provide the services and not raise rates, meaningfully reducing their rates; hosts will raise rates to offset this cost, resulting in noncompetitive offerings compared to VRBO and local agencies; or hosts will leave the Airbnb platform for a platform with less restrictive requirements.
Allow us to propose an alternative solution: Require hosts to prominently note in their listings whether or not they provide these amenities. That way, potential guests can decide what is "essential" to them. But please do not require that Airbnb hosts provide arbitrary amenities that many guests do not want at great expense to those involved. We hope you give this note appropriate consideration.
Best regards,