Marketing Analytics for my property

[Vasu24]

Does AirBNB offer any data or analytics on how many times my property is being searched for? I am wanting to see data like Clicks, Impressions, CTR, etc. 

[Bhumika · Accepted solution]

Hi @Vasu24 ! Such a good question.

Did you get a chance to explore the insights tab in your Host account? I wanted to share a few articles that might help with knowing the performance of your listings : 

👉 Tracking your hosting performance 

👉 Comparing your listing's performance 

👉 Setting goals to improve your listing’s performance 

I hope it helps!

[Vasu24]

Hi Bhumika, 

Thanks for the reply. I have checked those tabs out in my performance insights area, but am looking for more detailed information. 

Does AirBNB have information regarding interactions? Data such as if guests looking to book my property are changing the dates or adding and removing guests or clicking on all the pictures? Other metrics like scroll time on the page, engaged sessions, returning views from repeat users?

Thanks.