I'm not sure if Airbnb realizes this but the Criteria for these categories just became Harder vs Easier to achieve for most hosts. Let me show you how this works:
A Host with the following scores:
61 5-Star Reviews 11-4 Star Reviews, 2 3-Star Reviews. They have 82.43% 5 Star Reviews. However, they have a 4.797 Score.
Reason being that in order to achieve superhost status the following is true:
A host can also have the following:
- 18 5-star Reviews, and 1 1-Star, therefore a 94.74% 5-Star Rating. However, they will have a 4.78 Average.
- 13 5-Star Reviews, and 1 2-Star, therefore have a 92.85% 5-Star Rating. However, they will have a 4.78 Average.
- 8 5-Star Reviews, and 1 3-Star, therefore have an 88.88% 5-Star Rating. However, they will have a 4.77 Average.
And so on. Basically, if you have one bad guest experience, where it is below 4 stars, you pay for it, big time.
These same review metrics are embedded in the new Airbnb Plus, Work Collection, and Family Collection as well. According to both the Airbnb Open talk, as well as Brian Chesky's Host talk today both had the message that he hopes there are more versus fewer hosts in the program. However statistically speaking it looks to me as though there will be less. By looking at big data, such as one of the largest review platforms ever built, trip advisor, only one Hotel, out of every single hotel in the city of Seattle would qualify for Superhost under this program on a big data perspective.
So does Airbnb really want to make it harder or easier to get into these programs? As from where the math shows us it'll be harder. As if you get a vindictive guest, who gives a 1 star, it'll take 16 5 Star Reviews in a row, without anything less, before you can qualify for any of these programs. That seems like Airbnb is a little out of touch with guest expectations, and the reviews actually being given and I have nearly 2000 reviews to look at from my perspective.
If the goal is to make it harder, then fine, make it harder. But it seems like maybe the goal was to make it easier, but statistically speaking they didn't.