How to boost my booking

Rahul-Singh2
Level 1
Varanasi, India

How to boost my booking

Hello Everyone 

I'm name Rahul and I'm from varanasi India, I recently listed my property in Airbnb and how can I get more bookings 

 

Home in Varanasi · ★New · 3 bedrooms · 4 beds · 2 baths

 

aa21743f-624a-4894-8ea4-7d6636bfff65.jpeg

 

[Content updated by OCM]

3 Replies 3
Alex
Community Manager
Community Manager

Hi @Rahul-Singh2! 👋

 

Congrats for posting your first listing! I'm going to tag some members to see if they can help you with some advice and opinions in order to improve your listing: @Kenchy0 , @Kate2192 and @Guy991. 🙂

 

Best wishes and thanks in advance to everyone, 

Alex

Guy991
Top Contributor
Sintra, Portugal

Hello @Rahul-Singh2 @Alex ,

 

The property looks good. I didn’t check the pricing.

 

What I would like to mention is that you’ve just started, and your response rate is already below 100%. I recommend reviewing Airbnb’s guidelines on response rate and how it is measured to ensure it doesn’t drop further. This rate is very important to maintain as high as possible.

 

all the best,

Kate2192
Level 2
Darwin City, Australia

Hi Rahul, hello from Darwin, NT (Australia) and welcome to Airbnb! 👏 

You have done a great job with the description listing experience because I want to come and stay with you! 👌

 

First impressions are EVERYTHING on a  listing when a guest is browsing. You need to make a GREAT impression with the photos as you only get one chance!

To boost bookings I suggest the following:

1. For each bedroom photo make sure the bed is made up 💯 perfectly - no creases in bed linen, corners of linen tucked in perfectly, blanket at  foot of bed is on straight, pillows don’t have creases, cushions are positioned perfectly. Maybe consider making the beds more appealing with a bolster at the head or European pillows. Make the beds look inviting and comfortable. 
2. Bathroom photos could be improved. Suggest retaking them and showing me the shower and basin too? Currently the toilet is the feature in the photos. 
3. The green courtyard area, do you have any seating available for guests? If so show in the photo. 
4. Are there any views from windows or the outdoor area you can include, even if it’s the temple spires that are close by? 
5. Can’t remember if you showed the kitchen photos of where the guest can prepare food or make a hot drink.
note: I just went back and relooked and yes, poor photo of kitchen so didn’t leave an impression!  Suggest mentioning it in your description. The guest needs to know. Do you provide safe drinking water? Put in your description. 
6. What do you mean by 24/7 assistance? Elaborate in detail so the guest is not left guessing. I don’t know what that means, so a guest won’t either. 
7. Ensure that when the guest arrives and walks in that the rooms exactly match the photos. Very minor changes are ok, but any significant change requires a new photo on your listing. Guests are asked if the space matches the description in the review process. You definitely want a yes from the guest!

8. Airbnb algorithm LOVES any updates to your listing, so going in and out to make minor changes helps keep your listing showing up at the top of a search. This is helpful when first setting up your Airbnb. 
9. Take the time to work through the Airbnb list of features and ammenities. Example: If it asks for a brand, insert the brand. If there is a kettle, tick the box. 
10. I always go and regularly check out what my local Airbnb hosts are charging per night and make sure I’m the cheapest even by $1-5/night. (Access this feature via your calendar). I’m about turnover of the room, not necessarily a high price. I only get a very short window for the peak season (4 months) here, so I need to maximise my bookings opportunity. 
11. I used to let Airbnb automatically set the price per night, but I found that it’s inaccurate for my area, so I manage my pricing manually. 
12. Have instabook turned on and set tight rules. Example: must have 5 star rating and had bookings previously on Airbnb. I get a lot of business this way. 
13. Make sure that you have your pricing set correctly as far ahead as Airbnb will allow (think it’s 6 months?). People plan and book ahead up to 12 months and you don’t want your seasonal pricing to be incorrect! Stay ahead of the curve. I’ve got caught out before which resulted in guests getting a ridiculous low overnight rate! 

These suggestions are off the top of my head after a quick look at your listing. Hope information is helpful. 
Good luck! 👌

Kate