Just a heads up there is a bug with the "New" category filte...
Latest reply
Just a heads up there is a bug with the "New" category filter for all listings in the State of Washington. When choosing the ...
Latest reply
New(ish) host. Here for a rant… I guess I’m really hoping for some sympathetic words from more experienced hosts who have gotten through a similar situation. I have written a few on this theme since my nightmare Christmas & New Years guests, but have never posted any because they end up so long and I thought people probably wouldn’t read it – or feared I would be criticised for whinging… But after another overly-critical, miserly rater has knocked me that bit further away from Superhost status, I am honestly fuming.
Sorry for length in advance. I hope some of you don’t mind reading.... At least I hope Airbnb staff will see this and consider what I am saying.
I haven’t had many guests yet. The majority of my few guests have been absolutely the loveliest people you want to meet. While not the Ritz, it would be fair to say my property is high-end accommodation.
Most of my guests recognise extra efforts made for them. Most also have had a good, general idea of what hotel room prices are – and they can do the math of how the cost of individual rooms compare to an entire property with multiple rooms and bedrooms, cooking areas and leisure areas, greater privacy, more amenities etc… These majority of normal guests I’ve had also can judge what nice things are and can weigh rental cost vs various levels of ‘nice’ or even ‘high quality’ with fairness. Most realise that, since nice things cost more money, they would usually expect to pay more, but when they actually pay less than the going rate, they have been very appreciative this and seen it as Great Value. They have then also been more allowing with things that were not as perfect as it would be in a hotel room.
Worryingly, however, I am seeing about 20-25% who not only expect far above the standard level, they expect to pay peanuts for it. And it’s always the ones who pay the lowest rates on highest season and get the most free perks and extra service… All three of my entitled, miserly raters have rented during the big holidays, but enjoyed standard season prices and/or big discounts. Still they expected more.
My Christmas and New Years guests were actually much worse guests, but it’s the family of 3 over Easter Week that has pushed me over to being vocal about my experience. I bent over backwards, which I always do – and am very happy to do for people who appreciate it – to be fair. In return, how hard is it to be fair and rate accordingly? Easter Guests wanted a place to store their bikes. The area is extremely safe, but I partially cleared out the detached garage/stables next to the house and provided a chainlink and lock.
They paid £63.29 per night! + a cleaning fee of £35 for the week. They begrudged the cleaning and Airbnb service charge. Even with those extra fees, their 11 year old child could figure out they paid far less than they would pay if they were paying the real price of a very well presented 2 bedroom cottage on a normal rental site, and also still much less than one room at the nearest hotel (certainly less than two rooms, or an extra large one for 3 people). But the price is even is quite a lot less than the other local B&B’s of a similar quality – which I wager are garage-free (and may or may not have new orthopaedic mattresses, unique pieces of art and hand carved beds).
Anyway. So, no acknowledgement for the extra effort with the garage or thanks for giving it to them at no extra cost. The garage is being used as storage for renovating stuff and general junk. So it is junky, but they wouldn’t have seen this junk if I didn’t give them free use of it! When I did the meet and greet I reminded the wife gently that the garage wasn’t part of the B&B property and asked if they could keep it out of their considerations when rating on cleanliness. Her response was in firm agreement… When it is time for rating she marks me off on ‘common areas’ as not being cleanly enough. Which common areas?? There are no ‘common areas’! Honestly, my own house is scheduled to be renovated and is an absolute mess, but they weren’t in my house and they didn’t rent my house. Their area and everything in it is spotless. Was it the overgrown nettles in the back? Not their property (and it is the countryside for goodness sake). For their comfort, I also went over while they were out and emptied and washed the composting container they requested especially when it was left outside and cleaned some fresh poop a wild pheasant left on their deck.
But still this wasn’t enough… I did have a worry in the bottom of my stomach after a variety of questions about free stuff I had to go through just to win the booking. Apparently, the husband gave her a budget and it went a bit over. How is that my problem? Or any B&B owners problem. They were also more than a little annoyed that the property is serviced by electric and oil heaters.
The property is professionally decorated and finished to a very high standard. The cottage certainly has its faults => But it is also a 2 bedroom, fully furnished, full cottage with loads of amenities, with its own gated driveway & private parking, private entrance and in a lovely area. They were 3 people. How is paying less than the cost of one room for 2 people, which is only finished to a mediocre / moderate standard, with street parking – on Easter – not seen a great value? This area actually has a few especially nice B&B’s, yet my B&B is also typically priced at 20%-40% less than these, because I don’t have the many ratings they have and recognise I need to put in the commitment before I can start commanding higher rates. Not with many more guests like these I won't. Ufff!
I don’t get how some people cannot grasp the concept of balance when weighing ratings.
I understand some are on a tight budget and don’t care about certain things when they are considering what ‘value’ means to them…. If they don’t care about fine quality furniture, expensive sheets, expensive towels, new, high-quality mattresses and little extras like handmade soap, homemade jam and cordial and free Netflix etc. etc. etc., fine – but why, why, why rent a property like mine? Go rent a motel or a hostel. Do a house trade. (I would say rent a caravan, but I noticed they and the corresponding sites can be fairly pricey.)… On the other hand, if their standard of luxury is so high that my luxury accommodation just doesn’t make the grade for them, again: why, why, why chose my property (or indeed any B&B)? Go drop thousands for suite at the Ritz Carlton (without the included kitchen, private parking, garage etc).
I wish Airbnb would support hosts by giving guests some friendly education on expectations (rather than continually offering hosts suggestions to push properties – which are already very good value – down to absurdly low, unsustainable rates) because I really would like this to work, but honestly I cannot give any more than I am giving.
I’ve actually had suggestions for renting the entire property for £35! That’s the cost of one of my accommodation’s pillowcases. Apart from the few hosts who are just in it to meet people, who is going to offer luxury or even decent quality accomodation when it is impossible to justify financially with guests like this? (Sure we can choose to take the guidance or not, but it sets the tone.)
It is not all about money for me, or I would be offering a different type of accommodation. However, I do expect some reward for my time, money and talent invested.
The cottage is in a beautiful area. I’ve only had 11 bookings in 9 months, while local Superhosts are often booked. At this rate, even if I have a slightly busier summer, which seems unlikely, without the increased bookings Superhost apparently brings (and don’t include the cost of pieces of furniture and art I already had or the cost of my time with customer service) it will be 5 years before I break even on the money spent – about which time I will need to redecorate.
Again I am not saying my property is the end-all, highest echelon of all the accommodation world, but for what it is and the price it is, these people are out of touch. Their overly-critical, miserly ratings have bumped down my chances of Superhost and truthfully I feel cheated… Yes, I have lived long enough to know about market forces and that some people are just lacking in generosity even when they have received it.
In the end: If I was getting a little more exposure from Airbnb – instead of being plied with outrageously absurd price suggestions – then every single entitled cheapskate, who feels it’s just too much for them to give a great rating in return for the great quality and service they’ve had on balance, I suppose it wouldn’t matter so much about Superhost and could avoid guests who are only looking for the cheapest price. (Okay, I would be being disingenuous if I said I wouldn’t still take their ratings personally, because I do put my full heart into being a host it, but I wouldn’t matter as much without the financial sting.)
Hi Kate Mary,
Thanks for your kind response and supportive words. I have to say I am kind of surprised by the comments of not overselling.I think the descriptions honest & fair descriptions in what is essentially an advertisement (in a huge market where people have a huge amount of choice).
I do appreciate what you are saying – and obviously, I am concerned that I don't have more bookings – so something is amiss. So, I will make some tests with a revised listing and see what happens.
I find this confusing. I tend to be subtle. Originally I had more neutral header and no descriptions on my pictures and people told me I needed to describe and 'sell' my place much more. Then when I added the descriptions of "Luxury" & "Romantic" etc I had more bookings.
I thought it was actually subtle and balanced enough in the header and captions now I am hearing I am overselling. I don't know. Confused.
Thanks for sharing your thoughts.
x
Tatyana
I think you should certainly promote your place well, it's great to pick out the features and let people know what you've got, and I think catchy titles e.g. "Romantic boutique retreat in picturesque setting" work well to paint a picture of your rental. You're giving your guests a flavor of what you have to offer - guests love a story.
I think the overselling thing is a fine line, and I'm not suggesting you are doing that, it's just any tips and tricks I've read relating to hosting and listing seem to suggest to be careful about how much you "big up" your place. I found this helpful when setting up my listings:
https://www.airgms.com/7-steps-to-a-compelling-property-description-on-airbnb/
https://www.airbnbtips.com/airbnb-marketing/
I wish you all the best and every success.
@Tatyana5 Wow!! Your listing is stunning.... I would stay there in a heartbeat.
Your reviews read very positively too. As a potential guest, I certainly wouldn't be put off by the 4.5 star rating, and that you aren't a Superhost. But I completely understand your frustration, when it seems that you really do go that extra mile and provide a unique and beautiful stay, and yet some guests don't seem to appreciate all your effort!
I really do believe that there are some people in the world, that just can't be pleased.... no matter what you do! And you've just been very unfortunate to have a couple of them stay in a short period, that has affected your star rating.
I do agree with what others have said.... raising your price a little and including the cleaning fee in your overall price may weed out the bargain hunters, especially those that get offside with the extra add on fees. Also, I have read in this forum before, that by dropping your 'add on' cleaning fee, your listing placement when guests are searching, may improve.
Don't be disheartened by a couple of people..... YOU know what you provide is above and beyond a typical stay. OTHERS can see, and appreciate it, in your photos. Just keep doing what your doing.... It's LOVELY. I want to stay!
Wishing you many more appreciative guests your way!
Michelle 🙂
Hello Michelle,
Bless you! Thanks for the supportive words. Awww, I looked at your listing. Your place is so sweet!
Yeah, the Superhost issue is making me more than a little uptight... Honestly, I do take it personally when I have gone way above and beyond what they'd get at a much more expensive hotel. And then after they've had their fill, they slap down the 4-star or even 3-star rating (you know, as if it is costing them extra).
I am learning and it really helps to hear what others, who have gone through the same, think.
Thank you!
x
Tatyana
@Tatyana5 This is a perfectly appropriate place to vent, but no, I don't think anyone at Airbnb pays much attention to this forum. But hosts supporting other hosts and commiserating is valuable for us, puts things in perspective and makes us all feel a bit better after a bad experience.
While I don't agree with the oft-repeated statement that cheap prices, bring cheap guests, as I have a budget priced listing and get wonderful, appreciative guests who leave lovely reviews, I believe it to be a combination of factors- how you market your place, what you charge in comparison to local rates for what you offer, what brings guests to your area, and the area itself, among other things.
One would think that offering discounts would lead guests to be appreciative and leave great reviews, but the reality is that it's the exact opposite. When you offer to discount your place, you are, in fact, saying that you think you're overcharging, which is what sticks in the guests' minds. Save any discounts you're willing to offer for repeat guests who are wonderful and who you love to have stay. And I mean you offer the discount, not agree to a discount because the guest asks for one. Those who ask are right away disrespecting you and your listing.
I agree with @Julie143's suggestion not to talk about luxury, elegance, over-the-top amenities, etc. You are setting yourself up to not meet people's "expectations", no matter if your place is indeed all those things.
And Ian and Anne's suggestion to play up the romantic break angle is a great one, too. I think it's really important to think about the type of guests you would most like hosting and try to market to them. Marketing a listing successfully, without attracting poor quality guests, has just as much to do with who you pointedly appeal to, as how you describe your listing. People love to read things where they can think "That's me she's talking about- this is the perfect place."
Be nice, professional, etc, as you already are, but as Helen said, don't be obviously knocking yourself out, going over and beyond to impress your guests in the hopes of good reviews. It doesn't really work. Lovely guests will appreciate any little thing you do to make their stay a good one. Entitled guests won't appreciate a huge effort, because they already feel they deserve special treatment.
Hello again Sarah,
I have never been good with asking for help, but it really does help to talk to others who are also hosts and have been in the same situation.
And you are totally right about discounts and respect! It is a lesson I guess we only learn doing it 😄 I was sterner in my professional life years ago. Being a host so far I have probably been too much of a 'pleaser' and capitulated too easily with more or less anything. Hehehe then I admit it– my feelings are hurt when they aren't grateful. :'D :'D. It's good to laugh about it.
I am learning.
Anyway: A few people have commented about not using the luxury descriptors in my listing, so I definitely have to consider this, but I am shocked why this is undesirable… I totally understand what you are saying that I open myself up to bloody-minded or entitled people to book and then find fault, even if the descriptions are accurate. At the same time, I think – in the case of prospective guests scanning – when people have so much being thrown at them there is like a millisecond to grab their attention.
Hmmm?? Confused.
I will definitely try the listing without the luxury descriptors (and I don’t take it badly at all, so please don’t think I am offended) but I am just confused by the concept… Do you mean don’t even show pictures of and describe bedding or the nice mattress for example?? Don’t describe the utensils in the kitchen as nice quality?… Or just show the images, but don’t say they are nice quality?
It’s funny, because throughout life I have usually always had comments that I need to ‘sell’ things more and have been told I am expecting too much of people to figure things out, when I should just be more direct about the quality of what I am making /selling/ designing etc.
Also, my understanding is keywords like this help to position the listing to people whose interests/needs match the keywords… Then again I am not even sure if the experts understand the curious world of online algorithms. Hehehe
Just to say though: As a guest I have been at a few properties that relatives rented that seemed to be deluxe at a glance of the listing, but then when you get there >> it is nice enough, but not as nice as expected in things not mentioned, but we just assumed would be very nice based on the price and the general photos: unbelievably poor mattresses, or poor quality bedding, or musty and insufficient towels. Or had a poor selection of ‘odds n’ ends’, old utensils in the kitchen etc. etc. Not judging. Just saying, with the expensive looking, mid-to-high priced properties, I think one is assuming they would have decent mattresses and nice sheets and nice stuff in the kitchen, good soap etc.
So because of this, I thought (especially as my price is currently relatively low) I need to be explicit about all the nice things they will have maybe that other hosts overlook.
Hmmm.
Thank you again for responding
x
Tatyana
@Tatyana5 I don't think you need to eliminate all reference to luxury, quality, high-end, at all. It just might work better if you work those terms into your listing description, rather than it being a huge shout-out in your title, which might be jumping out at those entitled type of guests who feel they deserve luxury and being waited on hand and foot. You can caption your photos to reflect the nice things you offer, as well, like high thread count sheets and fluffy towels and a kitchen with high-end appliances.
And, as you found out, offering discounts says to the guests that you don't really value your property as highly as you describe it, so they will tend not to, as well. Someone expecting elegance and luxury should be willing to pay the price.
Even though I have a budget priced listing for my area and what I offer, I'm irritated everytime I get those emails urging me to lower my price, even though I know they're just bot-generated (and I always click the box "Not helpful" and in the feedback box that asks why, I say I'm insulted to be urged to lower my price to that of a flea-bag motel), or when I get an Inquiry asking if I'd give them a discount. Seriously, if they think $28US/night is too much to pay for a private room and bathroom, with a seating area on the balcony outside their room with gorgeous jungle views, and access to a fully equipped kitchen, on the outskirts of an expensive touristy beach town, they can go get a hostel room shared with 3 other strangers with a shared bathroom and mini-kitchen with a hot-plate.
Ahhh, okay. That helps a lot about the description. I will do that.
Even though I have a budget priced listing for my area and what I offer, I'm irritated everytime I get those emails urging me to lower my price, even though I know they're just bot-generated (and I always click the box "Not helpful" and in the feedback box that asks why, I say I'm insulted to be urged to lower my price to that of a flea-bag motel), or when I get an Inquiry asking if I'd give them a discount. Seriously, if they think $28US/night is too much to pay for a private room and bathroom, with a seating area on the balcony outside their room with gorgeous jungle views, and access to a fully equipped kitchen, on the outskirts of an expensive touristy beach town, they can go get a hostel room shared with 3 other strangers with a shared bathroom and mini-kitchen with a hot-plate.
Yessss exactly! I know they are auto-generated, but still, it is bad. Someone somewhere in an office is setting a parameter for these suggestions. (And some hosts must be following the suggestions.) It sets a tone. I have dropped my prices lower than I should, so it does affect me, even if I don't take the suggestions outright. And that eventually makes it harder on other hosts... And yet they still send me their looneybin suggestions to drop the price further. A whole furnished 2 bedroom cottage in UK to £35 a night is their latest – crazy even if it was a basic, budget property.
@Tatyana5: you have gotten some excellent advice thus far. Seriously, the first thing I thought of after looking at your listing and reading your post was "Raise Your Price!" I share your pain on the Superhost situation. I also had some "Picky Princesses" that hit me with 4 star Overalls for extremely petty things. (Insert dirty word here ) But, after reading the posts here and on a couple of other host forums, I learned a few helpful things. Don't underprice yourself, develop a thick skin and keep on giving excellent service. I started hosting in May of 2018. I acheived Superhost just this last round, so it took almost a year. Oddly enough not having Superhost didn't really affect my bookings. I cater to families and seniors and it works for me for my area.
If you look at my listing title you will see a heart on either side of the word Family. It shows red on mobile devices and makes it stand out when people are searching, and I am the ONLY one in my area to use them as well. A few people use stars but they don't show as anything other than black. I would suggest you add the heart or hearts on either side of Romantic. You can achieve this by typing your title in a program that you can insert symbols, Like Microsoft Word, and then copy and paste it into the listing title section.
The only other thing I would suggest is to iron the pillowcases and top sheet or duvet cover on the big bed and retake the picture. It is a small thing, but wrinkles often denote messy. Little touches like that can make a huge difference in the perception of your listing. Your place looks awesome and I wouldn't hesitate to book it if I were coming to your area. Good Luck!
Hi Ava!
SORRY for the late reply. I stopped to look into how to add the hearts emojis you suggested then needed to start work and missed getting back. (I've added you to my favourites as a small amends... some lovely person on here said that boosts a host's status – not that you need it, but every little helps hehh 😄 )
Thank you so much for your thoughts. I would have been reluctant to do that, but see it is successful on your property. I am going to add a heart or two what happens.
I have raised my price as you suggest, but on the other hand, I dropped the cleaning fee. I have made a few other changes taking the advice here as well, but so far no changes. I do think Brits are just not used to the star system, so will see if I can find a gentle but more effective way to explain the importance.
I think a thicker skin is in order as you say.
x
Tatyana
@Tatyana5 All your reviews read much better than the stars showing. One host said that guests from European countries are often given lower star rating because they always think that there are still rooms to improve even though their experience are pleasant.
I checked your listing when I did a search with your city and United Kingdom. Your listing came on the first page. I did see three or four more listings in your area which did not appear till I zoomed in. Those were about $100 more than your listing price.
I saw that your calendar have dates blocked in May, June, and July. Are those real bookings? If you have those bookings, you should be doing well. Your location is not in a place like downtown London. Therefore, don't expect it is fully booked most of the time.
Guests care more about the price and what are written in the review instead of the superhost status. Therefore, I don't think that it is the superhost status which hurts your business.
A friends of mine took just about one and half month to become a superhoost. Therefore, superhost is not something very hard to gain.
Hi Mike,
Thanks for giving me your time to check those things for me. :D. Yes I think it is true some English guests have a very unrealistic way of giving starts in comparison to Americans. A significant number seem to think they should only give 5 stars for something like an elite 5 star hotel. However, at the same time, expect to pay roadside motel prices and don't seem to factor in how much they actually got for not paying a lot when giving out stars.
In my opinion, Superhost is very, very hard to gain, or at least it is here... or maybe it is over here for the type of accommodation I am offering(??). I have mainly 5 stars and honestly have had mainly wonderful, kind, very lovely people that I have been a pleasure to host stay here. It's just these cheap & entitled 20-25%, giving 3 or 4 stars on value/overall it screws up my rating significantly.
I do try to gently express the rating system is important, but don't want to pressure people. Especially in Britain and Europe people tend to be more subtle and sensitive about things like this. So my second issue is I really feel Airbnb could do better for us with educating guests how detrimental a 3 star (or even 4 star) is.
All three sets of problem guests have been very different types of people, but they all had in common that they enjoyed very good rates but were still asking questions about price or trying to get me to do a deal off of Airbnb, so they didn't have to pay the service charge (which I won't to). So I have learned a lesson about certain types – not that I can do much for the ones who instant book.
I won't be bending over backwards with guests who give me red flags before bookings just to try and win the reservations any more – even if it loses me the booking... The last Easter guests wrote something like: 'She herself thought it was good value, but her husband didn't and he was annoyed she had gone over the budget he set her. So she couldn't argue with him on the rating.' (You know while they slept on Ralph Lauren sheets and watched free cable in a self-contained cottage and had me running around after them 24/7, etc. on a high holiday for the price of two rooms in a hostel.) She also dropped their rating due to the cleanliness of 'common areas' – the garage I cleared out especially for them and let them use for free, which they apparently thought they were entitled to use (and thought should have been cleaner, even though Ithey agreed they wouldn't consider it in the rating).
I also learned to stop caving in with discounts for minor faults to please unreasonable people.... One of my other bad guests for Christmas used up all the hot water. I came back from the Christmas party just to look at it and they wouldn't let me in, saying they were relaxing and not really bothered about it. It was fine in the morning when I went over there, but I didn't want to argue or have bad feelings (especially on Christmas) since I couldn't prove what had happened, so I offered a whole day for free straight away without question. This was on top of already having an excellent price. (I was clear I was offering one just day's rental). Next day she texts me demanding I also refund Airbnb's service charge and gave me 3 stars, saying they had been severelyverly affected.
So I am learning and have taken advice from more experienced hosts, but my main issue with wanting Superhost is that I think they get offered more bookings. Local B&B's are always booked up. As they also have many reviews I assume this is coming from the platform. Meanwhile, many of the blocked out dates you see on my calendar are actually achieved via another platform or privately via friends or family. So I actually have relatively little through Airbnb. 😞
thanks again taking the time to reply
Tatyana
@Tatyana5 Superhost may get a little higher in search ranking. But your listing came on the first page when I did the search. Therefore, I don't think how Airbnb can offer more bookings to a superhost other than providing higher ranking in the search. Stars in each category are separated from star given overall. Only the average of stars overall is counted in determining superhost. The stars in each categories probably won't matter as long as you get 5 stars in overall.
One thing to avoid is cancel a confirmed booking. If there is one cancellation, you will not be able to get the superhost until one year later.