Bolded Statements in Guest Reviews on Listing

[Valerie192]

Just caught a new change to our listings. I don't think I would have noticed but I happen to be in the process of booking a vacation for myself to Portugal and am staying at Airbnbs, and I think between yesterday and today a new feature was rolled out.

You will notice on guest reviews that certain sentences are bolded to stand out now.

I don't suppose I am inherently opposed to this new feature, but who or what is deciding what actually gets bolded? What is something gets bolded by Airbnb that I don't want bolded?

Check it out and what do you all think?

[Valerie192]

Oh and it looks like it is truncating the front half of some of the longer reviews....So you can't actually see the first part in some. I don't really care for that...

[Linda108]

Hmmmmm  Thanks for the heads up, @Valerie192   All the bolded lines were complimentary to me and my listing.  Can't imagine the bolded sentences are selected by human eye.  Must be some selection criteria.

[Paul1255]

Ah yes @Valerie192 same on my listings!

Just looked through the first few pages, looks good and highlights are positive.

I suppose it's algo generated so could end up highlighting something negative or mis-spelt etc but let's see if the feature hangs around for long!

[Helen350]

Yes, I noticed this last night. Reading through, my theory is it highlights value, location, clean, communiction, recommend, will come back, friendly, hospitable.... all standard stuff really.... I can't identify any buzz words which trigger - eg. Sometimes a sentence with the word "friendly" is in bold, but sometimes it is not!. Some of my best reviews have NO bold statements.... whereas some of the blander ones DO! - Ours is not to reason why! 🙂