@Sharon1014 @Linda108 @Helen350
Airbnb has twice already (in 2014 and again in 2018) made big announcements - to global fanfare -that they were on the cusp of implementing a Superguest initiative/programme. Despite the fact that they received a huge volume of excellent feedback and suggestions from both hosts and guests, on each occasion, they quietly shelved their plans to move ahead, so it's pretty clear at this point that it's not something the company has a whole lot of enthusiasm for.
SAN FRANCISCO – December 16, 2014 – Airbnb, the world’s leading marketplace to list, discover and book unique, local accommodations, today announced a new Superguest program that will recognize and reward frequent guests who rely on Airbnb as their primary resource for accommodations.
https://www.tribalcore.com/2014/12/airbnb-announces-superguest-program/
The more recent big announcement regarding a supposedly imminent Superguest programme, was by Brian Chesky himself as part of the "Building a 21st Century Company" event on February 22, 2018. He waxes lyrical about the exciting new scheme from about 17' 30" in the video below
"Later this year, Airbnb will also recognize its best guests with a new guest membership program offering benefits across the entire trip. Superguest will launch initially to 10,000 guests as a trial this summer before being rolled out to Airbnb’s wider guest community before the end of the year"
Brian Chesky Speaking About The Plans For Superguest Programme
https://youtu.be/pBAc4Fo0b2g
However, for whatever reasons, the pilot program never materialised on that occasion either. Over 6 months later, at the Skift Global Forum in New York in Sept 25, 2018, Airbnb President of Homes Greg Greeley said the company had conducted research and put together a pilot, but that was about it, so far.
“We decided that it wasn’t differentiated enough, we didn’t have enough community involvement for us to launch it,” he said. “So we’re actually back to the drawing board. We have nothing else to share on that, but I can tell you the team is waking up every day thinking about how we can have a great Superguest program for those loyal guests that are asking for it.”
So there's nothing that hasn't already been pitched or suggested to Airbnb in relation to the Superguest designation. If they really had any will to implement such a scheme, they'd surely have done it by now.
Conde Nast Traveller: Airbnb Superguest - The Benefits We Want To See
https://www.cntraveler.com/story/airbnb-superguest-program-the-benefits-we-want-to-see
Community Centre July 2018 - Superguest Suggestions
https://community.withairbnb.com/t5/Hosting/SuperGuest-suggestions/td-p/742228